Biamo Partners - direct gambling and betting advertiser

Biamopartners

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Google Helpful Content Update: advice for website owners

In August 2022, Google launched Google Helpful Content Update - a new search
algorithm. Initially it is tested on English websites, however resources in other
languages will also be affected at a later stage. Read more on the update in the
official Google blog.

We compiled several recommendations that can help you restore your website’s
ranking and avoid losing it in the future.

Don’t deviate from the main theme of the website

Website owners need to write their own content that is relevant to the website theme.
Digressing from the main topic is to be avoided. E.g. a website about legal aid won’t
fare well if gambling articles are included in the new update. That way you risk the
website’s ranking.

Personal experience is more important

Nowadays the key factor when ranking websites is the degree to which the described
experience is real, instead of key density. If it is a website or product review, it should
be true and supported by unique images and a personal opinion.

Reply to users’ questions in your articles

The content should completely answer the question of the user that visits the website.
There’s no need to include irrelevant information and digress from the main topic.
This will help the new algorithm improve your website’s ranking in the search results.

Do not reply to questions that have no answer

Google warns website owners of statements that are not true.

If you still decide to post such content, then make sure you point out to the user that
these are rumors or suggestions, not factual truth.

The main rule of the new update is so that website owners will post quality content.
It must satisfy the needs of users and provide answers to their questions.

There's no need to chase volume, in an attempt to outsmart your competitors,
purchase hundreds of key phrases or buy links. Simply create websites that help
users solve problems and Google will promote your website to the top search results.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: [email protected]
 

Biamopartners

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Tools for SEO specialists: what can be used for work

There are dozens of programs that SEO specialists use. While some believe that all
of them are necessary, others are confident that only a couple will do.

Tools for analytics

There is no development without analytics. That’s why you need to know which services
to connect to your website and what they track. Here are some of the most popular
analytics tools:

  • Yandex.Metrics – allows you to track user behavior, where people are coming
    from and who navigates to the website;

  • Google Analytics – A similar tool, but from Google;

  • Yandex.Webmaster – a service for SEO. It can help to track request
    stats, manage indexation, run diagnostics and troubleshoot your website;

  • Google Search Console – a similar solution brought by Google.
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There are services that analyze a competitor's website:
  • PR-CY — a comprehensive website analysis. Displays the number of indexed
    pages, traffic data, number of links to the website, etc.;

  • LinkCheckerPro — can find external links to the website, which is necessary for
    working with mass links;

  • SEMrush — helps to assess competitors by a range of criteria. You can observe
    website ranking by requests, run audits, calculate the promotion budget;

  • SpyWords — analyzes competitors, searches keywords and other information.
Some of the aforementioned tools are technically free. Some are completely free, but
you have to pay to use others.

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Compiling a semantic kernel

To compile a semantic kernel you can use:

  • Key Collector — finds key phrases, determines the cost, seasonality and
    geographical dependence. It can detect relevant pages for placement and get
    relinking recommendations;

  • RushAnalytics — a more developed service. It can analyze ranking, compile a
    site’s semantic kernel, conduct audits and track companies’ reputation;
Tools for processing text will also come in handy for creating tasks for
copywriters, editors and designers.

Conclusion

SEO specialists have a large selection of tools available. Everyone chooses his set
of tools based on the task at hand and personal preference.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: [email protected]
 

Biamopartners

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Marketplace seller
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Optimize your site for the Google Page Experience algorithm: advice and
recommendations


In the process of promoting your website, you realize that every position is precious.
You rank lower than your competitor → less traffic → less leads → lower payouts.

The Google Page Experience algorithm was announced in 2020 and was released in
June 2021. Some webmasters still wonder how to optimize their website to the new
reality.

What does Google Page Experience analyze?

Google Page Experience evaluates webpages by the quality of interaction with the
user. The algorithm uses a new set of performance indicators to assess whether the
navigation on the website is convenient for users.

Indicators that affect Google’s evaluation:
  • Mobile device compatibility;

  • Security;

  • Advertising;

  • Core Web Vitals
The latter point consists of 3 metrics:
  • LCP – loading speed;

  • FID – the delay after the first interaction with the page and how the browser
    reacts to it;

  • CLS – displays the degree to which the page layout “jumps” once fully loaded.
You need to consider all these points together to get a good rating during evaluation.

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Recommendations for website optimization

1. Optimize your website to suit mobile devices and use Google Search Console to
find existing bugs;

2. Switch to an HTTPS protocol. To do that you need to install an SSL certificate;

3. Find loading speed issues using Google PageSpeed Insights and fix them;

4. Avoid pop-ups. They lower your assessment grade;

5. Use AMP and make sure it is configured correctly;

6. Use strong passwords, check for viruses, delete unnecessary flags, update
your CMS and don’t use outdated versions;

7. Check the website IP in spam databases, e.g. Spamhaus.

Conclusion

Page Experience is still not a deciding factor when it comes to website ranking.
Google still places in the top those pages that provide the best information, even
if UX is lacking.

Optimizing key indicators will help you outsmart your competitors and stand out.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: [email protected]
 

Biamopartners

Junior Member
Marketplace seller
Joined
Nov 1, 2021
Messages
106
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Which games are the most popular among your players?
Hi! Depends on the country, each has its own top, the most popular are seen first , if there is a request for a particular country, you can contact your manager)
 
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