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My journey: affiliate business on local (italian) market

Discussion in 'My Journey Discussions' started by condorit, Nov 6, 2018.

  1. condorit

    condorit Junior Member

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    Hi guys. A year ago I was seduced by the amazon affiliation model.
    I had recently EASILY ranked a small site of a local business and so I thought I could do the same for earning with affiliate business. I bought a domain and I focused on a "niche" of 22,000 monthly searches. You can imagine how it went.
    Perfect page, perfect SEO, perfect contents. A bit of bucks spent in backlinks from fiverr: my page did not go beyond position 130.

    I realized that with my resources I could only get to a certain point... Right now I do not want to spend money to compete with those who do this work. I just want a second entry. I still aspire to that.

    SO... In a short time I have translated all the contents of the site into my language (Italian). RISKY. I got a perfect theme, simple and fast site, silo structure. This is the BASE, now I'm continuing to work on it for minimal adjustments and then I just have to wait. SEE what happens.

    This is the report of this journey, I do not know exactly what to expect because everyone is working on markets much larger like the U.S. market (difficult because there is a lot of competition) but it is also difficult a narrower market (difficult because there is little volume).

    SITE:
    Introduction buying guides of about 2500 words
    12 article pages of 300 words, seo optimized and with silo structure
    Minimal theme, fast site
    DA of domain at departure DA15, now DA21

    NICHE NUMBERS:
    main kw volume: 6000 monthly searches
    specific products kw volume: near 500 monthly searches

    If I'll rank #1 for all words 6000 * 30% = 1800 impressions
    1800 * 0.02 ((40% click through to Amazon and 5% conversion rate) = 36

    average product commission € 5 * 36 sales = € 180


    If this journey is of interest to someone I will keep you updated! :)
     
  2. seocrab

    seocrab Supreme Member

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    Very interesting journey, I'll follow along.

    Am I right in assuming that you kept the old domain and just translated the content?

    Good luck!
     
  3. F4lken

    F4lken Jr. VIP Jr. VIP

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    Stop using fiverr links. Very big mistake of you actually want to rank.
    Se vuoi ti do una mano :)
     
  4. condorit

    condorit Junior Member

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    Yes

    NOW I know


    ty
     
  5. seocrab

    seocrab Supreme Member

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    but is the domain in English? and a .com? Might be hard to rank it elsewhere but good luck to you.
     
  6. condorit

    condorit Junior Member

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    Yea.
    com domain and in english (but is composed of 3 words and one of them is the same also in my language).

    I read that google is not considering yet so well domains name with perfect words. I don't know if it's true. But this one is the one I have. And I am gonna test!
     
  7. denchiro

    denchiro Jr. VIP Jr. VIP

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    It's highly possible. Anyway, buona fortuna!
     
  8. PigItaly

    PigItaly Junior Member

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    Good luck sounds better than buona fortuna. However I'm following you journey
     
  9. condorit

    condorit Junior Member

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    I have 8 "BRAND PAGES" (into a brand page there are 1-2 ITEM PAGES). Brand pages are linked directly from home page. Total search volume of brand pages = 2550 monthly searches.
    Brand pages indexed IMMEDIATELY. Also if they're very short.
    RANKING POSITION NOW: 30-40

    Inside BRAND PAGES there are "ITEM PAGES". An item page is 300-350 word lenght focused ONLY on the product name (brand + model). Total search volume of ITEM PAGES = 1000 monthly searches in total.
    I published all of them item pages 5 days ago. ONLY ONE indexed! -------> VERY STRANGE

    Should be the opposite: from item pages to brand, and not that brand could index alone without item page :D
     
  10. condorit

    condorit Junior Member

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    After 20 days from my first post this is the update. In the previous posts I have reported the site architecture.

    This is the situation of rankings (it does not move). My idea is to do 1-2 important backlinks on a product page.
    I accept suggestions.
    Currently the site has these metrics: DA17 PA26 CF13 TF10

    https://imgur.com/a/O1QbFRt
    [​IMG]
     
  11. ddlmanager

    ddlmanager Regular Member

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    300 words articles are too short to rank well, especially if there's competition you want to write longer articles than your competitors.
     
  12. coeuno

    coeuno Regular Member

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    Seguo con interesse. In culo alla balena! ;)

    You might try to obtain some social signals an try to Drive traffic also from social platform (dependin on the niche)
    A good IG account could drain to the site 15/20 visit per day (500/600 more visit per month from very niche lovers)
     
  13. condorit

    condorit Junior Member

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    Thanks.

    I remind that this was an existing domain, with existing content and that initially were written in English. My attempt is to bring out "something good" from what I already have. This is not about making an optimized site from 0.

    About contents lenght:
    home page is long (2500 words).
    The 300 word articles had been made as final articles of the silo, which is the reason they are short. But it may be true that for google they are TOO short. I therefore decided to do the following:

    Combine the articles with 300 words on the top page (BRANDS) in this way that page will have a description of the BRAND and 3-4 descriptions of items. The new length of each brand page is therefore about 1000 words.

    WILL KEEP UPDATE
     
  14. condorit

    condorit Junior Member

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    That's CRAZY.

    I combined 300 words articles as I explained in my last post. I then ask google search to reindex whole site.

    Few hours after... this is the situation!!! Earned new positions for ranked kwords and new kwords ranked. I did not think it would be that fast.


    https://imgur.com/a/2u34rA7
     
  15. ddlmanager

    ddlmanager Regular Member

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    Yes, longer optimized articles will rank themselves with a good site structure and few backlinks.
    Now if i were you i would just keep optimizing internal linking and publishing new articles once a week. When your site will be perfectly optimized you can start building backlinks and rank hard.
     
  16. condorit

    condorit Junior Member

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    After about two months the site is on the second page with A LOT of kw. The contents are optimized, and they rise slowly. With some good backlinks I could do well.

    But I got tired (it's not my niche). I thought to SELL the site to my competitors :)

    My competitors could have a nice boost using my domain. How can I quantify the value of my site for a competitor?
     
  17. ddlmanager

    ddlmanager Regular Member

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    Do you have any earnings?
    If yes, you can sell the site for 15-20x its monthly revenue to someone who want to start an affiliate website, or you can try to sell it to your competitors for a smaller amount
     
  18. condorit

    condorit Junior Member

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    No traffic
    metrics: DA17 PA29 CF31 TF14
     
  19. ddlmanager

    ddlmanager Regular Member

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    Metrics alone doesn't mean anything, you rank on 2nd page for A LOT of keywords and receiving no traffic?
    It's hard to evaluate a fair price for this kind of website, the best choice would be to continue working on it until you earn some traffic, otherwise you will just sell it for few money
     
  20. condorit

    condorit Junior Member

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    That's true. Second page and no traffic. Consider it's a local market (less volume than U.S.)